Difficult question, “What is SEO?”. As with practically all internet-related terms, principles and notions, that of “SEO” does not have an unique meaning and it is a blurred principle in most people’s mind.
Still, what is SEO? Since there is no supreme, completely understandable definition for “SEO”, the only way to go is to have a look at several definitions and attempt to combine them in order to have the right point of view.
Wikipedia: “Search engine optimization (SEO) is a set of methods aimed at enhancing the visibility of a site in search engine listings. 구글 상위 노출 The term also refers to a market of specialists that perform optimization jobs on behalf of customer sites.”
Fakezilla: “The modifications that are made to the content and code of a website in order to increase its rankings in the results pages of search engines and directories. These changes may include rewriting body copy, altering Title or Meta tags, removal of Frames or Flash content, and the seeking of incoming links.”
The Web Search Workshop: “The term used to describe the marketing strategy of preparing a website to enhance its possibilities of being ranked in the leading outcomes of a search engine once a relevant search is carried out. A number of elements are essential when optimizing a website, including the content and structure of the website’s copy and page design, the HTML meta-tags and the submission procedure.”
6am Media: “The procedure of enhancing websites so that it ranks greater in search engine for targeted keywords with the ultimate goal of producing more income from the website. There are lots of SEO strategies. In general, these methods can be classified as On-Page Optimization, On-Site Optimization, and Off-Site Optimization. There are likewise two schools of SEO: white hat SEO and black hat SEO. White hat SEOs are those that play by the rule (in fact standards provided by search engines). Black hat SEOs are those that press the limit of SEOs and use some doubtful or forbidden strategies (according to the guidelines). These black hat SEO techniques are also frequently called spam.”
Site NOVA: “acronym for seo. This is the process of making a website ‘search-engine-friendly. Seo is primarily utilized to increase rankings in SERPs, and efficient SEO can increase the capacity of your website and bring in more traffic.”
Thousands more meanings are readily available, practically as numerous “SEO guru’s” you will discover online (” The Guru Problem” is actually the title of another article to be released quickly).
As you can see, no meaning is like another, however they all tend to converge to a certain common understanding.
There are numerous methods and tools utilized to accomplish SEO goals, and they must NOT be included within a definition.
Given that it is not correct to specify a principle through its tools, here is a definition I have created after long deliberations. The recommendation is to define SEO as follows:
SEO = abbreviation for “Search Engine Optimization”, the process of optimizing and tuning a web site and getting online awareness for it, in order to provide targeted visitors and ensure high conversion rates.
When done properly, SEO activities should:
– make online search engine crawl the website;
– make online search engine index the site;
– make sure a high ranking among SERPs (Search Engine Results Pages) for provided keywords;
– attain a high page rank;
– drive targeted traffic;
– achieve high conversion rates amongst the site’s visitors.
Considering that absolutely nothing is supreme and definitive on the planet of SEO, I ‘d like to get your feedback and remarks: TeaWithEdge.com is a way to contact me and speak out about your Marketing issues.
There are also 2 schools of SEO: white hat SEO and black hat SEO. White hat SEOs are those that play by the rule (really guidelines offered by search engines). 구글 상단 노출 Black hat SEOs are those that press the limitation of SEOs and employ some doubtful or prohibited techniques (according to the guidelines). These black hat SEO strategies are also commonly known as spam.”
Browse engine optimization is primarily utilized to increase rankings in SERPs, and reliable SEO can increase the potential of your site and bring in more traffic.”